Food Drive Marketing Toolkit

Informational and promotional tools will help your food drive be a success!

From educational printables to social media assets, we’ve got you covered! You will have the most success with participation by using a combination of digital, printed, written, and verbal communication.

  1. Establish a plan for promoting your fund drive to maintain engagement.
  2. Use the content below to elevate your message and build awareness.

Logo Package


  1. Download these posters.
  2. Open in Adobe Acrobat or similar PDF editing software.
  3. Use the placeholder to insert a QR Code to your fund drive page.
  4. Print and post throughout your space to drive engagement!

Social Media Graphics

  1. Click to view image
  2. Right click and save image
  1. Click to view image
  2. Right click and save image
  1. Click to view image
  2. Right click and save image



Talking Points

Build your message to your team with the below information!

About Second Harvest Foodbank

  • Mission: Second Harvest Foodbank exists to end hunger in southwestern Wisconsin.
  • Vision: Everyone in our community has enough nutritious food to thrive.
  • Values: Inclusion, Equity, Innovation, Humility, Trust, and Integrity.
  • Counties Supported: Our 16-county service area includes Adams County, Columbia County, Crawford County, Dane County, Dodge County, Grant County, Green County, Iowa County, Jefferson County, Juneau County, LaFayette County, Monroe County, Richland County, Rock County, Sauk County, Vernon County. For a map of our service area, click here.

Hunger Facts

  • Hunger is a reality for 1 in 15 people in southwestern Wisconsin.
  • Over 88,000 people are food insecure in southwestern Wisconsin.
  • Nearly 26,000 children are food insecure in southwestern Wisconsin.

Impact on community

  • Last year, Second Harvest Foodbank distributed 22.7 million pounds of food.
  • In FY23 53% of the food Second Harvest distributed was fresh produce, dairy, or high-protein foods. This is made possible, in part, by your generous contributions.
  • For every $10 that comes into Second Harvest, they provide up to 25 meals.
  • Second Harvest Foodbank helps provide 54,104 meals a day.
  • Since its inception in 1986, Second Harvest Foodbank has helped provide over 240 million meals.

Have questions or looking for something different?
Connect with us!

Anna Spiekerman

Anna Spiekerman
Donor Relations Officer
Campaigns and Events